Center for Research Initiatives, Dhaka, BangladeshFulltext PDF
The report examines how Social Media (SM) activeness affects the work-life balance of Bangladeshi white collar work force and suggests measures to reduce their negative and reinforce positive aspects. Primary research has been conducted using an online questionnaire based survey of respondents using judgment sampling. The results suggest that more people in Bangladesh access social media through mobile internet; 25% respondents are heavy-users, people aged between 25 to 35 years use more SM per day than other respondents. Adaptive behavior is observed in balancing work and family lives by limiting the use of public SM at work and the use of private work-related SM at home. The effects of SM activeness on family life are both positive and negative. Half of the surveyed are satisfied with the way they divide their attention between work and other life activities. SM usage does not apparently create negative impact on leisure activities; most respondents go on vacation regularly and limit their use of SM during vacation. The negative impacts on social lives cover less social interactions, negative feelings and emotions, cyber- bullying, waste of productive time, and the like. SM activeness also has positive and negative impacts on personal lives. Respondents feel positive emotions by using SM such as happiness, boost of self-esteem, and motivation; negative emotions cover rejection, jealousy, and lower self-esteem. The study recommends several measures including telecommute or work from home, flexible hours, community engagement activities, teambuilding exercises, more paid vacations, childcare services at work site, exercise facilities during work, monitoring public social media usage of employees and private work-related social media or intranets for office communications.
Mujeri N. Social Media Activeness and Work-Life Balance in the Bangladesh Context: A Descriptive Study. Clin Surg. 2021; 6: 3276.